5 Common Mistakes to Avoid When Sending Cease-and-Desist Letters in China

Crafting effective cease-and-desist letters is crucial in safeguarding intellectual property rights, particularly in China, where legal and cultural nuances play a significant role. Here are five common mistakes to avoid, with a focus on the Chinese context:


1. Generic Letter Format

Using a standard template without considering the unique Chinese legal environment is a common mistake. In China, it’s essential to tailor cease-and-desist letters to local laws and business customs. This includes not only language use but also an understanding of China’s legal system and intellectual property regulations.


2. Language Barriers

Sending a cease-and-desist letter in English or another foreign language can lead to misunderstandings in China. It’s crucial to draft the letter in Mandarin Chinese to ensure clear communication and demonstrate respect for local practices. This approach also helps in avoiding any claims of misinterpretation by the infringer.


3. Insufficient Reference to Chinese Laws

A cease-and-desist letter in China should specifically cite relevant Chinese laws and regulations, such as China’s Trademark Law, Patent Law, Copyright Law, or Anti-Unfair Competition Law. This not only reinforces the legal standing of the letter but also shows the infringer that you are knowledgeable about and serious in enforcing your rights under Chinese law.


4. Unrealistic Demands and Deadlines

Demands and deadlines that don’t consider the Chinese business environment can be counterproductive. It’s important to set reasonable expectations and timeframes for compliance, taking into account the local business practices and legal processes.


5. Neglecting Cultural Sensitivities

In China, the tone and approach of communication can be as important as the content. A cease-and-desist letter that comes across as overly aggressive or disrespectful can harm potential negotiations. It’s important to maintain a firm yet respectful tone, keeping in mind the cultural emphasis on harmony and face-saving in Chinese business dealings.

Read more here for a deeper understanding of effectively using cease-and-desist letters for IP protection in China “How To Use Cease-and-Desist Letters For China IP Protection”.



1. What are the key mistakes to avoid when sending a cease-and-desist letter in China?

  1. Using a Generic Letter Format: Avoid using standard templates without adapting them to the Chinese legal and cultural context.
  2. Language Barriers: Ensure the letter is drafted in Mandarin Chinese to avoid misunderstandings and show respect for local practices.
  3. Insufficient Reference to Chinese Laws: The letter should cite specific Chinese laws and regulations relevant to the infringement.
  4. Unrealistic Demands and Deadlines: Set reasonable and culturally sensitive demands and deadlines, considering the Chinese business environment.
  5. Neglecting Cultural Sensitivities: Maintain a respectful tone, acknowledging the importance of harmony and face-saving in Chinese business culture.

2. Why is it important to tailor a cease-and-desist letter to the Chinese context?

Tailoring the letter to the Chinese context is crucial because it ensures that the letter is legally effective, culturally appropriate, and clearly understood by the recipient. This increases the likelihood of compliance and successful resolution of the infringement issue.

3. Can a cease-and-desist letter be in English when sent to a Chinese company?

It’s highly recommended to draft the letter in Mandarin Chinese. While some Chinese companies may understand English, a letter in Chinese eliminates language barriers and is more likely to be taken seriously, respecting local business practices.

4. How specific should the references to Chinese laws be in the letter?

References to Chinese laws should be as specific as possible, citing relevant statutes like China’s Trademark Law, Patent Law, Copyright Law, or Anti-Unfair Competition Law. This demonstrates an understanding of the Chinese legal system and reinforces the seriousness of the infringement claim.

5. Is it necessary to consider cultural aspects in a legal document like a cease-and-desist letter?

Yes, especially in China, cultural aspects play a significant role in business communications. A cease-and-desist letter that respects cultural norms, such as maintaining a respectful tone and approach, can facilitate a more amicable resolution and is less likely to offend the recipient.

6. What should be the tone of a cease-and-desist letter in the Chinese context?

The tone should be firm yet respectful. It’s important to assert your rights and make clear demands, but doing so in a way that respects Chinese cultural values of harmony and face-saving. An overly aggressive tone may hinder negotiations and resolution.

7. Can setting a deadline in the letter be perceived negatively in China?

Setting a deadline is standard practice, but it should be reasonable. An overly short deadline may be seen as aggressive or disrespectful. It’s important to balance the urgency of the matter with an understanding of the time it may take for a Chinese company to respond appropriately.


Contact us if you need legal help in China, like drafting effective cease and desist letters, drafting contracts that follow Chinese law and are enforceable in China, background investigation of Chinese companies, protecting patents, trademarks, copyright, and verification of contracts to the law in China, help with trade and IP disputes in China, etc.

If you require our assistance or have further questions about our services, please do not hesitate to contact our Customer Relationship Manager, Jan Erik Christensen, at janerik@ncbhub.com. We look forward to hearing from you and helping your business succeed in China.


Contact us if you need help with drafting of contracts that follows Chinese laws and are enforceable in China, background investigation of Chinese companiesprotecting patents, trademarks, verification of contracts to the law in China, or help with other legal challenges that you have in China.

If you require our assistance or have further questions about our services, please do not hesitate to contact our Customer Relationship Managers Jan Erik Christensen, at janerik@ncbhub.com  or Milla Chen, at huimin.chen@ncbhub.com. We look forward to hearing from you and helping your business succeed in China.